Pre-qualified respondents. No screener disqualification.
Run surveys, focus groups, and longitudinal studies against a consented base where demographic and intent attributes are already known — and purchases are receipt-verified, not self-reported. Field a study in minutes — and stop paying for respondents who don’t qualify.
Stop paying for screener disqualification.
Traditional panels charge you for the time and rewards spent on respondents who didn’t qualify. Fairly doesn’t ship a respondent to your study until they already match.
One pre-qualified audience. Three ways to ask.
Send a survey to any saved segment. Eight question types including matrix, ranking, and NPS. Census-weighted or segment-matched quotas across gender, age, income, and state. Priced per response.
Lock a cohort, send them the same base survey across 2–12 waves. The same people respond every wave, so opinion shifts come from the people — not from a different sample.
Built-in cross-wave trend comparison renders the result directly in the study view. No exporting to a stats package to see if a number actually moved.
Recruit a saved segment into a paid 1:1 interview or a focus group of 4–8 seats. Video, audio, or text format. Pay per confirmed seat — seats nobody confirms are refunded.
Every participant matched your segment’s profile attributes before they were invited. Reliability scoring on past sessions surfaces participants who’ve shown up and engaged.
96%
58 min